HktrainersThe studio
One human,obsessed with trainer conversion.
No agency theatre, no junior dev hand-off. You work with me directly from first call to launch — every line of copy, every animation, every booking flow.
Singapore · Personal trainers · Built to convert
About Hktrainers
I design and build websites for Singapore personal trainers because the gap between how good you are and how your current site makes you look costs you real money every month. The market is crowded; your website should make the choice obvious — and feel worth the premium you charge.
The person you'll actually work with
Chris Cheah
Founder · Designer · Builder
I've spent the last decade building product websites for premium service brands — agencies, gyms, boutique coaching studios. I went solo because I noticed the same pattern over and over: trainers who could change someone's life were losing leads to trainers with better websites. That's the only problem I work on now.
- Ships in Next.js + Tailwind since 2021
- Writes conversion-first copy in clear, local English
- Studio of one — no junior hand-offs, no project managers
- Based in Singapore · responds within one working day
Local context
the CBD, the East Coast, the heartlands, and hybrid online offerings — copy and structure tuned to how SG clients actually choose a coach: neighbourhood, outcome, social proof, price.